Pythagorean Quadratic Essay Example for Free

Pythagorean Quadratic Essay The Pythagorean Theorem was termed after Pythagoras, who was a well-known Greek philosopher and mathematician, and the Pythagorean Theorem is one of the first theorems identified in ancient civilizations. â€Å"The Pythagorean theorem says that in any right triangle the sum of the squares of the lengths of the legs is equal to the square of the length of the hypotenuse† (Dugopolski, 2012, p. 366 para. 8). For this reason, many builders from various times throughout history have used this theorem to assure that their foundations were laid out with right angles. In this assignment, we will use the example of locating a treasure using two different treasure maps as the two points needed to determine how many paces it will take to find the exact location to start digging for treasure. For this assignment, we are given instructions to solve problem number 98 from page 371 in Elementary and Intermediate Algebra, which states that Ahmed’s treasure map specifies that the treasure can be found 2x +6 steps from Castle Rock and Vanessa’s half indicates to walk x steps heading north, then 2x + 4 steps toward the east (Dugopolski, 2012). We need use the Pythagorean Theorem to figure out what variable x would be if they were to work together and combine their information. The Pythagorean Theorem indicates that a right triangle has legs with the length of a and b and the longest side of the triangle, the hypotenuse, as the length of c. Thus, the relationship with these lengths is the short equation of a2 + b2 = c2 The issue now is that one of the answers is extraneous, because it does not satisfy this specific scenario. The reason for this is that logically we would not take negative steps to reach a certain point or in a geometric situation, we cannot move a negative distance (Dugopolski, 2012). This means that -2 will not work for this equation, so the only answer we are left with is x = 10 paces. In summary, Vanessa’s portion of the map tells us that the treasure is located 10 paces north and 2x + 4 = 2(10) + 4= 24 paces east of Castle Rock. While Ahmed’s map tells us to take 2x + 6 = 2(10) + 6= 26 paces heading directly towards the rock. The Pythagorean Theorem is a very useful tool when we have a right-angled triangle and know the lengths of at least two sides, because it enables us to determine the length of the third side. On television, many of us have seen how important determining the trajectory of a bullet is to a crime scene, so it would be extremely critical to understand this theorem if your career was as a crime scene investigators. Another career that uses this theorem is an architect who would use this for a home’s triangular rooftop. One of the more commonly every day uses is with navigation, although many of us simply rely on our navigational systems, we could still pinpoint our location if we have two points to start with. ? Reference Dugopolski, M. (2012). Elementary and Intermediate Algebra (4th ed. ). New York, NY: McGraw-Hill Publishing.

Actuality of the Dream Essay -- essays papers

Actuality of the Dream At the onset of an emerging American society, J. Hector St. John de Crevecoeur comments on the principles of American social organization and the new consciousness that was arising in Letters from an American Farmer. Crevecoeur incorporated not only his own personal feelings and thoughts into this work, but also integrated depictions of ordinary American life using the â€Å"important philosophical, political, and economic theories of the Enlightenment† (850). The images of a picturesque American farmer whose life is seemingly perfect and filled with abundant happiness in his â€Å"new† world is the foundation, but this vision is abruptly transformed into complete despondency when â€Å"perfection† is contaminated with slavery and Revolution. The detailed illustration of this dream world, gone array, is filled with intense accounts of utter bliss and happiness to those of horrific brutality and desolation. In Letters, Crevecoeur effectively utilizes imagery in scenes of farming, slavery and war, and progressive changes in tone to portray the actuality of the new â€Å"happy† land of opportunity, America, that entitles each to â€Å"entertain new ideas and form new opinions† while also depicting a complete divergence from English traditions (857). Thus, producing the formation of the American, the destruction of a notion of the ideal life, and the development of the American consciousness. Crevecoeur poses the famous question, ‘What, then, is the American, this new man?’ (850) He also addresses some of the most pressing concerns of the time: the issue of American identity, self-interests, and freedom from institutional oppression. While celebrating the largeness and fertility of the land, this narrative also introduces darker elements, including slavery and war that casts a long shadow over the new nation. During a time of monarchial rule where free choice and independence were not even considered, Crevecoeur created a setting through images of freedom, where pursuit of self-interest is the way of life and the only governing landlord is â€Å"the lord of all the land† (852). This is an extremely problematic notion because James is still a British subject, loyal to the throne, only reaping the benefits of a fertile America while claiming no steadfast allegiance to either country. Although it appears he is loyal to America as he states, â€Å"I felt myself h... ...Although America appeared to offer freedom from monarchial rule, it did not promise a society free from conflict and differing ideas. And it is this that makes for an effective work: the promise of freedom appeals to the masses that so desperately seek it in combination with the variations in imagery and tone on account of an altering society that prove extremely effective both literarily and rhetorically. Thus, the formation of the American was more than just the creation of a specific type of person. It was the development of a consciousness—an understanding and acceptance of the changes that are bound to face a society that allows for freedom of thought and the formation of new and diverse opinions. And this is what Crevecoeur is attempting to prove through the delight and tribulations in Letters from an American Farmer. No matter where James escaped to, there would be evils to plague his happiness. America offered the freedom to choose, and to be an American would mean to retain personal independence and pursue self-interests. However, even freedom has its downside. Bibliography: The Heath Anthology of American Literature Third Edition. Paul Lauter (general editor) Actuality of the Dream Essay -- essays papers Actuality of the Dream At the onset of an emerging American society, J. Hector St. John de Crevecoeur comments on the principles of American social organization and the new consciousness that was arising in Letters from an American Farmer. Crevecoeur incorporated not only his own personal feelings and thoughts into this work, but also integrated depictions of ordinary American life using the â€Å"important philosophical, political, and economic theories of the Enlightenment† (850). The images of a picturesque American farmer whose life is seemingly perfect and filled with abundant happiness in his â€Å"new† world is the foundation, but this vision is abruptly transformed into complete despondency when â€Å"perfection† is contaminated with slavery and Revolution. The detailed illustration of this dream world, gone array, is filled with intense accounts of utter bliss and happiness to those of horrific brutality and desolation. In Letters, Crevecoeur effectively utilizes imagery in scenes of farming, slavery and war, and progressive changes in tone to portray the actuality of the new â€Å"happy† land of opportunity, America, that entitles each to â€Å"entertain new ideas and form new opinions† while also depicting a complete divergence from English traditions (857). Thus, producing the formation of the American, the destruction of a notion of the ideal life, and the development of the American consciousness. Crevecoeur poses the famous question, ‘What, then, is the American, this new man?’ (850) He also addresses some of the most pressing concerns of the time: the issue of American identity, self-interests, and freedom from institutional oppression. While celebrating the largeness and fertility of the land, this narrative also introduces darker elements, including slavery and war that casts a long shadow over the new nation. During a time of monarchial rule where free choice and independence were not even considered, Crevecoeur created a setting through images of freedom, where pursuit of self-interest is the way of life and the only governing landlord is â€Å"the lord of all the land† (852). This is an extremely problematic notion because James is still a British subject, loyal to the throne, only reaping the benefits of a fertile America while claiming no steadfast allegiance to either country. Although it appears he is loyal to America as he states, â€Å"I felt myself h... ...Although America appeared to offer freedom from monarchial rule, it did not promise a society free from conflict and differing ideas. And it is this that makes for an effective work: the promise of freedom appeals to the masses that so desperately seek it in combination with the variations in imagery and tone on account of an altering society that prove extremely effective both literarily and rhetorically. Thus, the formation of the American was more than just the creation of a specific type of person. It was the development of a consciousness—an understanding and acceptance of the changes that are bound to face a society that allows for freedom of thought and the formation of new and diverse opinions. And this is what Crevecoeur is attempting to prove through the delight and tribulations in Letters from an American Farmer. No matter where James escaped to, there would be evils to plague his happiness. America offered the freedom to choose, and to be an American would mean to retain personal independence and pursue self-interests. However, even freedom has its downside. Bibliography: The Heath Anthology of American Literature Third Edition. Paul Lauter (general editor)

A Bergerian Reading and Chris “Ludacris” Bridges

The whole of our existence is shaped by our experiences – the various situations that we find ourselves in. Parts of our experiences are influenced by what we see, and what we see takes us to new levels of experiences that allow us to situate ourselves in thoughts or visions represented by what we virtually perceive.Interpretations of visual texts, such as works of art, therefore are based on our perceptions and points of view, consequently leading to subjectivity despite the conventional meanings embedded within these works of art by the artist.Under these pretexts, various works of art, borne out of the social events, situations, or landscapes in the past, become subjects of mystification. Such are the views or perspectives of John Berger on art, particularly on Franz Hals’ portraits, the â€Å"Regents of the Old Men’s Alms House† and the â€Å"Regentesses of the Old Men’s House† (1580-1666) – that the social construct from which the se works were created are mystified because of its incongruity to modern times.Berger, a seasoned art critique, presented a complex yet analytical perspective on the works of Hals, focusing on their being representative of history and how they are inevitably mystified not only by our perspectives as inhabitants of the modern day world but also Hals’, in his own words, oversimplification of what the portraits truly imply.Moreover, because of Berger’s analysis and personal critiques on the work of Hals, we as viewers of the visual text, begin to understand that the portraits are not merely images that represent superficial artistic and social elements such as unity and harmony, the ideas formed from observing facial expressions, gestures, and such.Furthermore, Hals’ works of art are snapshots of the social and economic situations that the artist, the regents and the regentesses found themselves in.The portraits seem to capture the kind of relationship that exists between the artist and the subjects of art, expressing something more – a drama that represents a historical landscape that is shared by Hals and his subjects within a social environment that was illuminated and solidified by large gaps among social groups or classes – brought to life by Hals’ artistry and ingà ©nue in translating emotions and perspectives to visual arts.The analytical perspectives of Berger as explored in his interpretations of Hals’ portraits shall be utilized to describe the messages or arguments evident in a portrait taken of the actor/rapper Chris â€Å"Ludacris† Bridges. In order to do so, it is highly significant to go over Berger’s perceptions or points of view on viewing art, particularly of Hals’ portraits, by creating a framework from which the visual analysis of the Ludacris’ portrait shall be based on.According to Berger, the act of viewing pieces of art may be done in various ways depending on: a ) one’s perspective, b) the artists’ perspective, c) other people’s perspectives, d) the social, economic, or political situations within which the piece of art was conceptualized, and e) the present social, economic, or political situations completing a shared link between the past and the present.Moreover, Berger stressed that it is equally important that in order to understand the genuine sense or value of pieces of art, that viewers look or interpret them beyond their personal perspectives and the pictorial nature of the portrait.Viewing art should not adhere to convention of perspectives that was existent during the Renaissance because it limits the span of pieces of art to convey deeper and comprehensive meanings. The convention of perspectives isolates what the viewer might all-inclusively learn cognitively, emotionally or psychologically, socially, spiritually and such.Therefore, reading or interpreting visual texts should be a combination of one’ s perspectives as they relate to the artists’ and other people’s perspectives, and the connections between the social, economic, and political situations from past to present. Human beings should also be aware that they are represented by and connected to art, as art is also able to view the viewer because of shared visual perspectives.The key to analyzing Ludacris’ portrait is to view it radically, if we are to align ourselves with Berger’s ideologies and perspectives. Ludacris’ portrait, being an image intended to represent remarkable style to signify celebrity-like success, borders on deception and absurdity.The explicit message that the artist photographer Robert Maxwell intended to express was associated with the vision of Moà «t & Chandon; and that is, how adapting elegant, stylish, and distinctive fashion may be translated to remarkableness and success in the limelight that are consequently significant causes for celebration This argument i s solidified by the nature of the camera – a narrow and limited perspective of things and situations – utilized by Maxwell in order to represent a specific idea or though restricted by the visualizations or representations of Moà «t & Chandon, an well-known international producer of champagne that embodies conceptions of â€Å"splendour, pleasure, and prestige.† (Moà «t & Chandon)

Constantine And Christianity Essay - 1784 Words

Gaius Flavius Valerius Aurelius Constantinus, or Constantine, is commonly referred to as the fist Christian emperor of the Roman Empire and as the defender of Christianity. Such grand titles are not necessarily due for the reasons that people commonly think of them today. The first clear instance where Christianity is seen in Constantines life is during his campaign against Maxentius. In the spring of 311, when Constantine was marching to Rome to battle against Maxentius, he saw a vision in the sky, a bright cross along with the words by this sign conquer. Later that night, he had a dream in which God told him to use that sign as a safeguard to use in all of his future battles. Constantine awoke and immediately ordered his troops†¦show more content†¦Once Constantine became the ruler of the entire Western Roman Empire, he met with Licinius, the co-emperor of the eastern empire, in Milan in 313. The intended purpose of this visit was to secure an alliance between the two rulers by the marriage of Constantines half-sister Constantia to Lucinius. It was at this time that the emperors established what is now known as the Edict of Milan. It granted the freedom to pursue any religion within the empire, not just Christianity. Christianity was merely made legal at this point, not the state-sponsored religion. The edict also granted the return of properties seized from Christians by governors. Maximinus Daia, who was the co-ruler of the eastern empire invaded Lucinian territory in the Balkans and was defeated by Lucinius army. After a time, relations soured between Constantine and Lucinius. Lucinius eventually went back on the agreement made during the Edict of Milan and in 322 and began persecuting Christians once again (Constantine I). This led to the conflict between him and Constantine in 324, which was viewed as a war of religious beliefs in which Lucinius and his army of Goth mercenaries represented ancient pagan beliefs, and Constantine and his army of Francs represented Christianity. The opposing armies met at Adrianople on the third of July and eventually led to Constantine besieging the city of Byzantium with his ground troops and naval fleet.Show MoreRelatedConstantine and Christianity Essay2155 Words   |  9 PagesWhat was the impact that Constantine had on Christianity after he conquered the Roman Empire? As a stone penetrating a tide of water, Constantine penetrated through pagan worship as he brought Christianity to the forefront after the great battle in the Roman Empire. It changed the way Romans worshiped and impacted their society as a whole. Christianity was brought to the fore front greatly due to the support of Constantine. With his help Romans had changed their Pagan views to Christian views whileRead MoreConstantine And Christianity Of The Roman Empire1350 Words   |  6 PagesConstantine and Christianity in the Roman Empire Religion has always been an important force in the lives of common people. In the early centuries, Christianity was developing with a great influence to affect the Roman world. Constantine came to power in the Western provinces of the Roman Empire as an advocate of religious toleration. Constantine’s advocacy for religious toleration alongside his conversion marked a turning point of the Roman world and drove the spread Christianity. With Diocletian’sRead MoreConstantine and His Effect on Christianity1518 Words   |  7 PagesConstantine and his effect on Christianity When we look back at Christianity over the years, there are several people who are remembered for their impact on the religion. The first most important figure was Jesus Christ. However, if we travel forward a bit, into the 4th Century we come across Constantine. Historians agree that Constantine served as an important component in the spread of Christianity. Although he spread the religion in a massive way, others wonder if his methods were more harmfulRead MoreConstantine: Gods Gift to Christianity1168 Words   |  5 Pagesextremists in India or in places like China and North Korea. Yet Christianity thrives as the world’s largest religion. Persecution of Christians was especially brutal and widespread during the fourth century in the Roman Empire. Christians were tortured until they denied Christ or killed if they refused, their possessions, houses and buildings were confiscated and they were forced to observe pagan sacrificial traditions. Constantine the Great’s ri se to power brought about tremendous change in RomanRead MoreConstantine And Empress Helen Their Impact On Christianity1479 Words   |  6 PagesTopic: Constantine and Empress Helena: Their Impact on Christianity -Who was Constantine?: Constantine was believed to be born on February 22, either in 272 or 273 AD. The exact date and year is not definite. He was the son of Marcus Flavius Valerius Constantius Herculius Augustus (mainly known as Constantius Chlorus) and Flavia Iulia Helena Augusta (mainly known as Saint Helena). His father was an officer of the army, and his mother was an inn keeper’s daughter. His father later divorced his motherRead MoreConstantine the Ruler of the Roman Empire1626 Words   |  7 Pages Constantine the ruler of the Roman Empire had been surrounded by many controversies during his reign (Cameron, 14). He was the son of a great warrior and he defeated Manutius a great ruler at Milia Bridge. He had gained much respect and admiration among the Romans as a fair ruler. He emerged as a ruler who supported Christianity and then became popular as a Christian ruler himself. His reign and victory over the Roman Empire is a significant event in the history of Christian religion. With theRead MoreThe Religious Conversions of King Clovis I and Emperor Constantine I738 Words   |  3 Pagessuch as the conversion of Constantine I, nor as ground-breaking as that of Clovis I. Constantine I was born in the year 280. During his reign as emperor of the Roman Empire, the state was falling apart. 1 He was the first Roman emperor to convert to Christianity. He called the Council of Nicea in 325 to resolve conflicts arising between the Arian Christians and the Athansian Christians. 2 Th is resulted in the canonization of Athansian Christianity, to which Constantine I converted his empire. 3ClovisRead MoreThe Conversion Of Roman Emperor1720 Words   |  7 Pages11/7/2014 Research Paper The conversion of Roman Emperor, Constantine, marked the start of a reform that would change Rome forever. A once pagan society, Rome was one of the last to grasp the Christianity concept. The start of â€Å"Christianizing† Rome began with two of Jesus’ disciples, Peter and James, as well as the apostle Paul in the Roman province of Antioch during the first century (New Women of Color Study Bible 1742). From this, Christianity spread all over the province, by the time it got to RomeRead MoreConstantine : A Influential Leader1295 Words   |  6 PagesConstantine was a very influential leader throughout his life. He was able to accomplish many things, everything from making a major world religion possible, to running a successful empire. It all started when he was born in around 280 CE in Naissus, Moesia, to father Flavius Valerius and mother Helena. His father became Roman emperor in around 305 CE. He was elected to the position of emperor by Maximalla, who was the empe ror of Western Rome at the time. While his father was alive, Constantine wasRead MoreConstantine the Great1359 Words   |  6 PagesConstantine the Great Constantine the Great, first Christian Emperor, originator of Constantinople, creator of the Byzantine Empire, military conqueror, and honored saint, has been labeled by many the most instrumental emperor of the Roman Empire. Constantine played a crucial role in the development of Europe during the Middle Ages, and founded Christianity as the formal religion of the Roman Empire. His dynamic yet effective predominance laid the infrastructure of European development. From

Essay about Three Causes of World War I - 1734 Words

Three Causes of World War I World War I and its consequences have dominated European history since 1914. Because of the bitter controversy over the post-war peace treaties, the origins of the war continued to be an issue of utmost political importance in the years to come. The Great War had its roots in 1870 in the grand expansion and uncontrolled ambitions of Bismarck and the new Germany (Wolfson et al 1997). Imperialism, which began to emerge around the turn of the 20th century also played a decisive role. Fights over the colonies contributed to the establishment of complex set of international alliances, which helped to destabilize the European balance of power and when combined with†¦show more content†¦Looking back in history, the Franco-Prussian War (1870) completely changed the balance of power in Europe and strengthened Germany’s position as the leading continental power. The annexation of Alsace-Lorraine never healed the wounds in France, and poisoned the relations between the two coun tries down to 1914. European politics from the 1880s was dominated by a dense web of alliances and treaties, which aimed to consolidate Germany’s position in Europe. However, Bismarck’s international relations were only successful in the short-term and in the long-term they were plagued by insecurity and mistrust. As one alliance developed, it aroused the distrust of those states excluded from it, which then created counter-alliances (Joll 1990). French hostility was inevitable but Britain and Russia had also become deeply suspicious of German policies. But insecurity ruled also between the Russians and the French, the French and the British, the Serbs and the Russians, and the Germans and the Austrians. By the time Bismarck left office in 1890, his only reliable German allies were the Dual Monarchy of Austro-Hungary and Italy, and this remained the position inShow MoreRelatedThe Causes Of The First World War1395 Words   |  6 PagesThe causes of the First World War were similar and differed from the causes of the Second World War politically, economically, and socially. Both of these significant, historical events were substantially affected by the interaction of dominating societies during this time period. During the First World War, these leading societies were the European authorities of Britain, Germany, and Austria, with slight assistance from the U.S. However, the United States allocated their full engagement duringRead MoreWhat Were the Underlying Causes of Wwi Dbq Essay899 Words   |  4 PagesWorld War I was a major event of deaths, disasters, causes and effects on the European countries. World War I was a war against three European countries England, France, and Russian versus Germany, Italy and Austria-Hungary. Friedrich Engels explains in The Origins of the First World War (Doc A) the aftermath of the Thirty Years War caused many devastating effects like famine, sickness, want and brutalizing the population and this is being c ompared to World War I saying that the same outcome happenedRead MoreNursing And Medicine During World War I959 Words   |  4 Pages Nursing and Medicine During World War I Sydney DePaolo Ms. Beck Honors World Cultures Period 3 19 May 2017 â€Æ' Women in Nursing and Medicine in World War I All the principals on the western front drew on large numbers of nurses to serve in military hospitals during World War I. Women played an essential role in helping and saving other’s lives. They often performed dangerous work and experienced the horror of the war first hand. There were thousands working as untrained midwives and nursesRead MoreCauses of World War I Essay1167 Words   |  5 Pagesevents happens to be World War I, which was evoked by many different causes. The most significant and immediate causes of this catastrophe was the assassination of Archduke Franz Ferdinand and his wife, Sophie. Numerous nations were involved in this war, and two examples of opposing forces are Germany and Russia. World War I was resolved to an extent with the Treaty of Versailles, but it was not entirely settled. This is clear because World War II was a result of World War I. The assassinationRead MoreHow Nationalism Led to World War I817 Words   |  3 PagesBefore World War 1 began there were many conflicts between many countries, these conflicts are what eventually led to the war. Nationalism lead to World War 1 for reasons people believed they needed to fight for their country, many people who weren’t fighting wanted to support their soldiers, and many soldiers felt as if they couldn’t back out of the war. Militarism was a cause because each country was building up their weapons and ammunition, as well as building up their armies. Finally Kaiser WilhelmRead MoreThe World War I At The Time Known As The Great War1064 Words   |  5 PagesWorld War I, at the time known as the Great War, was a global war that happened mainly in Europe where the Allied Powers, formed mainly by France, Great Britain, and Russia, were against the Central Powers, formed by Germany, Austria-Hungary, Italy, and the Ottoman Empire. 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Old schoolmasters would say â€Å"It is sweet and fitting to die for one’s country† states were now being viewed as a person rather than an entity, the only thought process people had in the late nineteenth century and previous years was in order to grow a nation one must take it from another. The fact that these ideals of a sense of nationalism that sparked so much hate towards one another was an irreversible path that sparked a World at War. From the story A ShortRead MoreEssay about The First World War (WWI)978 Words   |  4 Pages Three Main Causes of World War I While we are always reminded of the negative effects of war, it is not everyday that we learn to understand the deeper factors of war that can turn a small conflict into an international outbreak. World War I was said to have been sparked by the assassination of Archduke Francis Ferdinand but there are various deeper reasons that contributed to the commencement of the Great War. These factors include militarism, imperialism and the alliance systems. The first reasonRead MoreWoodrow Wilsons Fourteen Points on the Paris Peace Settlement931 Words   |  4 Pageswhether Wilson was successful in his goals. The Paris of Peace conference was held on January 1919 in Versailles just right outside of Paris. Paris of Peace conference was called to establish reasonable terms to make peace with the countries after World War I. In that conference there was almost thirty nations that were participates. The â€Å"Big Four† were there as well, the big four consisted of Great Britain, represented by David Lloyd George, France, represented by George Clemenceau, United States, represented

Essay Poes Perspective Against the Upper Class - 1652 Words

Poe’s Perspective Literary genius Edgar Allan Poe lived a troubled life. During his forty years of existence, Poe struggled with the deaths of countless family members, including his cousin-wife. These bruising events caused him to develop the mental illness depression. In his short story â€Å"Masque of the Red Death,† the views Poe developed during his tumultuous life are reflected in his writing. The theme of this short story emphasizes the inevitability of death in descriptive details because Edgar Allan Poe has encountered death so many times. He also makes social commentary on materialism and the value of life because he was raised in a wealthy household where he received more allowance than love. Poe’s melancholy overtone in this story†¦show more content†¦He grew up in the aristocratic Virginian society, where he developed qualms regarding materialism. As a schoolboy, Poe yearned for affection and appreciation of his intellect. His adoptive paren ts reciprocated with monetary payment and splendor rather than the emotional upholding that he needed to keep a good mental health. Later, Poe married his cousin Virginia, his sole love, who battled illness for the latter part of her ephemeral life and eventually died of tuberculosis. This left Edgar Allan Poe a wreck, as he turned to drugs and alcohol as a coping mechanism. Throughout his entire life, Edgar Allan Poe was burdened by many events that led to his depression and dislike of human nature. As a result of witnessing so many deaths during his lifetime, Poe made it very clear in â€Å"Masque of the Red Death† that death is inevitable, which is the theme of this short story. He saw many of his family members and friends die at young ages, proving to him that death will overcome anybody at anytime. This idea is portrayed in â€Å"Masque of the Red Death† with the motifs of the Red Death, the rooms of Prince Prospero’s castle, and the ebony clock. Firstly, the Red Death kills everyone in the end, showing readers that no one can escape death. Nobody survives at Prince Prospero’s masquerade in the same way no human survives or lives forever in life. The only certainty in life is death. Furthermore, the structure of the rooms in PrinceShow MoreRelatedEssay on Edgar Allen Poe1848 Words   |  8 Pages Edgar Allan Poe; A Man of Secrecy nbsp;nbsp;nbsp;nbsp;nbsp;Edgar Allan Poe was born on January 19, 1809 as Edgar Poe. He was the second son to Elizabeth Arnold Poe and David Poe. Both parents were actors, and shortly after Poe’s birth, his father deserted his family around 1810. Edgar became an orphan before the age of three years, when his mother died on December 8, 1811 in Richmond, Virginia at the age of twenty-four years. His father died at the age of twenty-seven years old. After his

Marketing Communication For Fast Food Restaurant †Free Samples

Question: Discuss about the Marketing Communication For Fast Food Restaurant. Answer: Background Integrated market communication (IMC), has a key role to play in any business organization. For a start-up company, the IMC has a major role to play in ensuring the success of the business. For start-up business, it is essential that advertisement and promotional events are given adequate importance. Thus, the IMC activities need to be taken care for the start-up business organization. In this assignment, a start-up restaurant has been chosen. To start with, the company will have the main objective of serving good quality fast food to the people, along with establishing themselves as a famous fast food chain. Themarketing objectives of the company is to ensure that the fast food chain is able to attract thousands of customers and food lovers, to the newly launched fast food restaurant. The company is trying to expand its business in Australia and establish it as a successful fast food chain. This assignment highlights the IMC plan, along with focusing on the target audience and commu nication andmarketing objectives. The alternative advertisement styles are also highlighted in this assignment. Target audience The target customers include the residents of Australia, specially the children who are attracted to the fast food, more than the adults are. However, the adults are also among the target customers, since they also prefer fast food. The target audience are chosen on the basis of the demographics as well as the affordability (Korda and Itani 2013). The fast food company will ensure that the price of the products are kept low and affordable, all the people could buy such the food. The regular office goers are also targeted as the audience, as they might be interested in consumption of the fast food. The target audience have been chosen on the basis of the market segmentation and market analysis that the restaurant has carried out. The food habits and social trends of the Australian market has been evaluated in order to find the target audience. Communication and advertisement objectives Since the chosen company is a start-up restaurant, hence the communication and advertisement objectives needs to be developed effectively. The advertisement objectives are as follows: To ensure the development of the brand awareness This is one of the essential communication and advertisement objective, that needs to be taken care and ensured by the start-up company. It is important that the start-up fast food restaurant develop its brand image, in order to ensure that customers are attracted towards the newly developed fast food restaurant (Barton and Behe 2017). The brand awareness is developed by promoting the brand, along with giving high discount and promotional offers to the customers, to ensure brand awareness. The promotion of the brand image is important, in order to attract the potential target customers. To promote the products and the variety of the fast food that are sold by the company Another objective of communication and advertisement is the promotion of the products and the variety of the items that are sold by the restaurant. This is essential in order to create awareness among the consumers such that the variety of the products that are sold by the fast food restaurant (Korda and Itani 2013). This will ensure that the consumers are made aware of the products, so that they are able to buy the products of their choice. To influence the consumer buying behavior and decisions The start-up restaurant has the objective of influencing the buying behavior and the buying decisions of the consumers. This is essential part of the IMC. The business organization has to ensure that the customer loyalty that they show to the customers have a strong influence on the consumer buying behavior and decisions (Korda and Itani 2013). Moreover, the quality of the products and the freshness of the food that is offered by the start-up restaurant will have a strong influence on the buying decision of the consumers. To ensure consumer attraction and retention Consumer attraction and retention has a key role to play in the IMC plan. For any business organization, it is important that the customers are attracted and retained. In order to retain the customers, it is important that loyalty reward points be given to the customers (Percy and Elliott 2016). Moreover, introductory discounts and offers are to be given to the customers, in order to ensure that customer retention and attraction is done successfully. These objectives need to be fulfilled by the start-up restaurant, in order to ensure successful growth of the start-up restaurant. Basic Features and philosophy of the integrated marketing communications The basic features of the Integrated Marketing Communication (IMC) include the core message of the brand, which is being conveyed to the public. The philosophy of Integrated Marketing Communication includes the practice of coordinating various elements of brand empowerment. The features and philosophy of Integrated Marketing Communication reflects the respective goal of the brand that can ultimately influence the mind set up and behavior of the target group of audience for a company. Belch et al. (2014), have mentioned about the basic features of IMC, which need to initiate by understanding the buying behavior of the customersand understanding their brand choosing psychology. The initiation process of Marketing Communication need to include the process of customer prospect, which will be reflected in the brand identity and thereby determining the core message that are being published in public domain. The main features of the messages are being delivered for the process of Marketing Communication includes optimized information about the brand and the product, which could easily help to attract all groups of customer. As mentioned by Parente and Strausbaugh-Hutchinson (2014), it is essential for business firms to maximize the total number of channels that are used as the medium of marketing communication. This can help to maximize the channels and allows the company to reach out to maximum number of channels. This is sometimes referred to as 360 degree of branding, which comprises of all types of platforms for the communication. One of the important purposes that are associated with Marketing Communication is the ability to represent the brand image in the public with the help of same type of message. It is important to ensure that all the messages that are being delivered from the company have the same category of business ideas. According to Bacile et al. (2014), one of the important features of the process of marketing communication is to develop the relationship with the target group of customers. It is also possible for the customers to easily relate themselves with that of the marketing activities. One of the major goals of the marketing communication is due to the process that it can help to change the matters related to the customers behavior. One of the important features of marketing communication is to deliver effective and optimize level of messages. This can help to improve upon the awareness level of the customer and enhance their attitude towards the brand. Hence, it is important for effective Marketing Communication to encourage the customers change their behavior your response that can help to improve upon the brand popularity. The features of the Integrated Marketing Communication are designed with parallel with that of the marketing strategies. Hence, it can be said that the characteristics of Marketing Communication depends upon the marketing strategies that are implemented by respective brands. Alternative advertising styles Other advertising strategies and styles that could be adopted includes giving high discounts to the customers in order to ensure that the new products of the start-up restaurant so that new customers could be attracted (Seo 2016). The restaurant might start giving free samples to the consumers, in order to accustom them with the taste of the restaurant. Moreover, the restaurant might open street outlets of the restaurant in the office areas and market place, such that the regular office goers might try the food and drop in to the restaurant, if they like the food. Application of communication techniques to develop solutions to marketing communication challenges According to Shen et al. (2016), few of the Major marketing challenges includes identifying the target audience and use of the perfect medium in order to reach out to the customers. It is also essential for marketing communicators to ensure that the correct and optimize level of information are obtained to the customers. This can be a major challenge while dealing with deciding upon the content of the communication channel. It is also relevant to mention that translation of business communication in the Global market can be a major challenge due to the fact that the demand of different people over across the globe varies hugely. Schultz et al. (2014), have mentioned about the importance of the use of the effects of Hierarchy, which is one of the Essential elements of Marketing Communication theory. The main aim of the marketing communication theory is to influence the audience by increasing the level of awareness and interest towards a particular brand product. This can influence by creating a Desire and enforcing them to take action in the form of making purchase. It is essential in this context to deliver the message according to the buying behavior of target audience. Using the theory of message transformation, it is possible to deal with the challenge of converting the message, which can be understood by the target audience group. Generating awareness is one of the prime elements of the marketing communication theory, which can help to deal with the challenge of lack of knowledge and information about the brand image. High level of awareness among the target audience is believed to be one of the effectiv e ways to connect with the target audience. Hence, it is possible to deal with the challenge of lack of brand awareness and brand recognition among the target customer group. Key Marketing Communicationtheoretical concept Writing skills of marketing communication is one of the essential elements, which decides upon the messages that are being delivered to the customers. Khler et al. (2016), have mentioned that the writing skills of the advertisers are one of the essential parts of the marketing communication that can develop the sense of interest among the target groups of customers. Written Communications Skills is also one of the essential parts of nonverbal communication mode, which is used by various companies to connect with the target groups. The content of the advertisement is one of the essential parts of digital marketing,which is one of the most popular medium of reaching out to the customers. Well written content in the digital and social media marketing can help the company to easily engage with the audience and able to deliver the proper optimized level of message (Schultz et al. 2014). The skill of the copywriters, are highly essential in the context of helping them out with better level of marketing and thereby create the perfect opportunity for the companies. It is essential for them marketing communicators to conduct an efficient research, which can help them to decide upon the marketing channels. Media plan In order ensure effective advertisement and promotion, the social media could be used. The use of social media is effective in ensuring effective promotion and advertisements of the products of the startup restaurant. The social media is an effective promotional platform. This is because with the changing trends, people have been more active on the social media. With the social media promotion and advertisements, the company will gain popularity and the effective promotion of the products of the restaurant will be ensured (Korda and Itani 2013). Moreover, the social media publicity is important, since the word-of-mouth and the personal experiences are also shared on the social media (Wachman and Rose, 2013). Adequate budget needs to be allocated for the media plan, in order to ensure that the promotional events as well as the advertisement plans. Promotion and advertisement has a key role to play in enhancing the business of a start-up restaurant, in order to enhance the sale of the restaurant. The use of social media is effective to communicate with the target audience (Shen et al. 2016). This is because, most of the target audience of the start-up restaurant are active of the social media. Hence, the restaurant can enhance their business effectively by reaching the potential customers successfully. Evaluation The evaluation of the IMC plans is important. This is because based on the evaluation of the IMC plan; the development of the further plans will be carried out. If the social media marketing is not effective, then revision of the plan needs to be done. If the promotion and advertisement events are of the social media are successful then the start-up restaurant is likely to get more customers, than before the campaigning media. However, if the number of customers are not increased remarkably, then it could be concluded that the social media promotion is not a successful one (Korda and Itani 2013). Moreover, with the expansion of business, the demands of the customers need to be understood and implemented successfully. 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